MONILINK
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Mobile Money Experts
Mobile financial services are rapidly changing the way that consumers interact with their money and the myriad of payment relationships that they manage on a daily basis. Today, consumers are demanding immediate access to their information and transparency is now rated as a key factor in choosing new products and services.
However, with mobile services still reaching maturity there is much confusion about what is the right approach for each individual service provider. Despite the hype, there is no ‘one size fits all’ approach to this new channel and a decision made in haste today could have considerable repercussions in the future.
The primary challenge when addressing the mobile channel is creating a level of connectedness with consumers’ service relationships. An award-winning interface design will quickly be rendered useless if it’s not accessible to all your customers. Equally, connections need to be created to other services. For example, it’s great to be able to view the bill on the move but how do you create the connection that then allows it to be paid? Or, how can you ensure that your investment in mobile is going to be sustainable in the evolving world of contactless payments?
Our team of experts has over 200 years collective experience in developing banking and payment channels for the worlds leading banks, mobile operators, payment schemes and processors. This ranges from developing the world’s first telephone and internet bank for HSBC Group and creating new payment products for the international card schemes, to mobilising micro-finance lending in Bangladesh and delivering basic banking services across Africa.
Please contact , Chief Strategy Officer and Director of Consulting for further information on how Monitise’s bespoke consulting services can help your organisation cross the mobile divide.
Areas of expertise include:
- Mobile Financial Services strategies for banks, card issuers, card schemes, processors, operators, merchants, charities, transit operators
- Wireless Optimisation: How to ensure mass market access to mobile services
- Market Opportunity Analysis: Detailed data analysis around specific market opportunites
- Emerging Market Strategies: How to address markets without developed banking infrastructures
- Marketing Campaign Design: Multi-channel marketing to drive adoption, retention and usage of mobile money services
- Contactless Payments: Strategies for the NFC revolution
- International Remittances: Mobilisation approaches for this growing market
